Small hotels in Greece can now join the new Smotel brand, just created by the Greek Confederation of Tourist Accommodation (SETKE).
Small hotels and accommodation facilities will be presented under the Smotel brand, according to the Greek travel portal Greek Travel Pages. The idea comes from the Greek Confederation of Tourist Housing (SETKE), which has previously developed other projects, such as a “breakfast basket” and a “new holiday experience”, aimed at improving Greece’s tourism offer by improving hotel services.
SETKE explains that accommodation of all categories and sizes will be able to join the Smotel program, provided they provide high quality services, offer additional amenities such as a “breakfast basket”. – the use of typical Greek products from local suppliers and, above all, hospitality.
SETKE President Panayotis Tokuzis emphasizes that especially after a pandemic, it is very important to ensure the uniqueness and quality of the offer, because people will want to travel in different ways and seek authenticity. The ambitions of the association are to promote the new model of hospitality not only at the local level, but also abroad.