The unique open-air hotel is located on the slopes of the Swiss Alps – at an altitude of 6.5 thousand feet above sea level.
Initially, the unusual concept of the “institution” was conceived as an art installation. However, today anyone can stay in a room without windows and doors, but with a double bed.
Zero Real Estate was created by hotel owner Daniel Charbonnier with conceptual artists Frank and Patrick Riklin.
The hotel consists of 7 rooms scattered throughout Eastern Switzerland. The cost of each – from 310 dollars per night. Despite the picturesque view of the snow-capped mountains and the mesmerizing sunset on the hillside next to the quiet vineyards, we are not talking about complete comfort: the room has a bedside table and a lamp, but no bath or shower.
According to Charbonnier, he wanted to abandon the traditional concept of a hotel and focus not on material values, but on the customer experience. The goal of the project is to make its visitors think about the problems of modern society.
“In short, now is not the time to sleep, we must act,” says Patrick Riklin.
Despite the lack of basic amenities, a butler is assigned to each room.
“I wanted to show that the only thing we are not ready to sacrifice is an individual approach to guests, even in the most extreme conditions,” Charbonnier said.
“The butler is a local who tells guests about the region and provides any other information they need. Not only does he know the best paths and restaurants, but he also makes beds in strong winds and crosses streams with a tray of food.
If it rains, he will help you move to a normal room on site. If you want to have a snack, the butler will feed you,” the authors of the unusual project say.