“Anyone will be left without money,” a travel blogger warned tourists about the tricks of Turkish traders who set up shop in markets, bazaars, and shops. In Turkey, trade masters use various methods of divorce so that tourists buy more. She revealed the five most popular car schemes in her blog.
It seems that the Turks do not need various training in sales techniques, since they can teach anyone how to impose goods on tourists, which the latter did not even think of buying. According to the blogger’s observations, the following five tricks of the Turks are successful sales techniques.
The first is to work until midnight or around the clock
Shops in the resorts are open until midnight and even into the morning during the tourist season. Even unpopular goods are bought closer to midnight when tourists are ready to spend money after dinner and alcohol. “If you manage to catch them (tourists) in this state and attract them to your store, consider it a done deal – they won’t leave without a purchase!” – the blogger reported, adding that everything goes from the counters by nightfall: stationery, toys, inflatable wheels, slates, and even “addicted” goods.
The second one called at the entrance
Callers stand near shops and attract tourists to come inside. They, like the Egyptians, start a friendly conversation, give compliments, and gifts and drag them to the store, where professional salespeople continue to process the customer. The author characterized this scheme as follows: “The golden rule of Turkish trade: “You should not wait for favors from buyers, you should earn your salary with your own hands.”
The third is the “Three Questions” technique
When entering the store, sellers do not use the popular expression of Ukrainian consultants in stores “How can I help you?”, but ask three questions: whether the tourist is in Turkey for the first time, how many days he is resting at the resort and in which hotel, and also from which city he arrived The questionnaire allows you to determine the level of knowledge about local prices and assortment, as well as the buyer’s financial capabilities. Then the compliments come into play. The purpose of the slaughter scheme is to enter into the trust and affect the traveler emotionally.
The fourth is to accommodate the tourist with a treat
If a tourist is going to leave without a purchase, he is offered to sit on the sofa, drink tea, or, if the purchase is large, Turkish coffee with Turkish delight. This technique is important because, in Turkish culture, an invitation to tea means hospitality and willingness to bargain. “Tea and coffee are delivered to the store, as a rule, from the nearest cafe – with an order, the caller will go there while you are settling in,” the tourist clarified.
The final one is acting and active negotiation/trading tactics
Tourists often avoid haggling so as not to seem like “beggars,” the blogger said. But in reality, you need to bargain, but do it wisely – offer your price and do not give in. This is what the locals do, claiming that this is the most effective way to reduce the price.
If the product is inexpensive, the Turks will agree to drop the price tag after tea. But when buying expensive goods, sellers involve the “head of the department”, then the “store director” and even the “head of the production factory”, who repeatedly frown and calculate a possible discount, or only pretend, skillfully entering the role. The scene with the calculator and the tea is repeated, the price drops three times: first $500, then $1,000, and finally $1,800. “If even this discount does not suit you, feel free to go to the exit. Before you have time to count to five, a messenger will overtake you with joyful news: “The director of the factory” is ready to agree to your price, even at a loss to himself – he is ready to suffer it if owning his sheepskin coat will make you happy, “said the traveler about the fifth trick of Turkish merchants.